Applying for a Kellogg MBA in 2024? Here are the Basics.

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From its ancient roots as a “marketing school”, Kellogg has grown to become a leading business school with amazing programs in many areas. Kellogg has excellent placement in consulting (averaging 30% of the class) and technology (averaging 25% of the class). For the Class of 2019, there was a surge in financial services placement to 19%, from 14% the year before, driven by strong placement in the private equity industry.

Kellogg, like Wharton, even offers students the chance to spend time at a San Francisco campus. Other standout resources include new venture incubation through the NUvention program, and programming (hosted jointly with Booth) about Entrepreneurship Through Acquisition, a.k.a. search funds.

Kellogg’s beautiful Global Hub opened in 2017, and the building offers space for any conceivable activity, whether it’s lectures and conferences, studying, getting a workout at the gym, or even dropping off your kids for Kellogg-provided babysitting as you attend the “TG” party to celebrate the end of the week. The Global Hub is located in Evanston, which has a pleasant college town atmosphere, while being close enough to Chicago and its two international airports to connect you to any other resources you might desire.

Finally, don’t attend Kellogg unless you REALLY enjoy working in teams. All MBA programs involve teamwork, of course, but Kellogg students report that the program is so centered around teamwork that you can “get tired of working in teams.” It’s good preparation for a corporate career where you’ll be doing everything in teams, but is not for the lone wolf students who prefer to work independently.

This profile lays out the basic facts about Kellogg and the resources you’ll need to further research the program. (For an even quicker overview on Kellogg admissions, check out our article: Your Odds at Kellogg: Acceptance Rate and Other Factors)

Kellogg MBA Class Profile

Class Size529
Acceptance Rate31%
GMAT Average731
GPA Average3.7
Average AgeDoes not disclose
Avg. Years Work Experience5
Diversity Women48%
Diversity Intl.39%
Pre-MBA IndustriesConsulting: 26%
Technology: 19%
Financial Services: 19%
Healthcare / Biopharma: 8%
Consumer Products: 5%
Media & Entertainment: 4%
Gov’t / Edu / Nonprofit: 4%
Military: 3%
Manufacturing: 3%
Energy: 1%
Other: 9%
Undergraduate MajorsEconomics / Business: 50%
STEM: 38%
Humanities: 25%

The data above is from 2023 and represents the Kellogg MBA class of 2025.
See the full report: Kellogg MBA Class Profile

Student Experiences

Kellogg MBA Employment Report & Careers

Salary Average$193,163.00
The average salary is a total of ‘average salary + signing bonus’
Offers Upon Graduation94
Offers At 3 Mos.98
Post-MBA IndustriesConsulting: 38%
Technology: 24%
Financial Services: 17%
Consumer Packaged Goods: 8%
Healthcare: 4%
Manufacturing: 2%
Real Estate: 2%
Retail: 2%
Nonprofit: 1%
Energy: 0.49%
Post-MBA LocationsUnited States: 94.50%
Mid-Atlantic: 4.12%
Midwest: 29.04%
Northeast: 17.53%
South: 4.30%
Southwest: 6.53%
West: 32.99%
International: 5.50%
Asia: 2.75%
Central America and the Caribbean: 0.52%
Europe-Free Trade Zone: 0.52%
Middle East and North Africa: 0.34%
North America (Non-US States): 0.34%
South America: 1.03%
Post-MBA Companies

McKinsey & Company: 68
The Boston Consulting Group: 64
Bain & Company: 51
Amazon: 48
Google : 13
Nike, Inc.: 11
PwC Strategy&: 10
Adobe Systems: 8
Meta: 7
EY-Parthenon: 6
J.P. Morgan: 6
Lincoln International LLC: 6
L.E.K. Consulting: 5
VISA Inc.: 5
Wayfair: 5
Apple Inc.: 4 4
Cisco Systems: 4
Intuit Inc.: 4
Microsoft Corporation: 4
Deloitte Consulting LLP: 4
PepsiCo, Inc.: 4
Bank of America: 4
Optum: 4
Danaher Corporation: 4
Kearney: 3
The Kraft Heinz Company: 3
Procter & Gamble: 3
Tyson Foods: 3
Capital One Financial Corporation: 3
JPMorgan Chase & Co.: 3
Periscope Equity LLC: 3
Oak Street Health: 3
Walmart, Inc.: 3

Career Development ResourcesKellogg Career Development

The data above is from 2022 and represents the career statistics for the Kellogg MBA class of 2022.
See the full report: Kellogg MBA Employment Report

Kellogg MBA Academic Programs

MBA Curriculum

The Kellogg MBA curriculum spans across two years, where the classes are spread out over the fall, winter, and spring quarters of each year. Students take an average of four courses per quarter over six quarters. Kellogg also offers a One-Year MBA option, where students take minimal core classes and engage with a rigorous, tailored curriculum that enables them to advance their career and return to work after a shorter period of time. The Kellogg MBA core curriculum consists of nine courses including Finance, Marketing Management, Business Strategy, and Microeconomic Analysis. Students are also required to complete one half-credit course, Leadership and Crisis Management, during the pre-term orientation of year two. Kellogg’s elective curriculum allows students to choose from over 52 courses in areas such as Innovation and Entrepreneurship, Management and Organizations, Marketing, and Strategy. These courses are taken during the second year of the program. 

See the full offering of courses: Kellogg MBA course catalog


Students can elect to pursue a major as part of their Kellogg MBA. Although choosing a major is not required, there are seven optional MBA majors available in the program. Additionally, students can opt to pursue one of the 10 pathways, which are designed with a focus on a particular skill set or industry. These pathways cover topics like asset management, data analytics, real estate, and social impact.

Experiential Learning Programs

You have the flexibility to select from eight courses in Kellogg’s Experiential Learning program

  • Asset Management Practicum 
  • Private Equity 
  • Venture Labs
  • NUvention
  • New Ventures
  • Analytical Consulting Lab
  • Risk Lab
  • Global Lab
  • Kellogg Board Fellows Program

Research Centers

Kellogg has 18 research centers that extend over a breadth of topics. Some of the research centers include Center for Nonprofit Management, Center for Executive Women, Center for Research in Technology and Innovation, and the Guthrie Center for Real Estate Research.

MBA International Study Programs

There are a wide variety of Kellogg international study programs to choose from. For instance, Kellogg offers a full-time study abroad exchange program, which is available over six continents. Students can also decide to participate in the Global Initiatives in Management program, where you can experience an international market by spending part of the class in a foreign country. Other options include Kellogg’s Global Lab and worldwide trips.

Video Resources on Kellogg Academics

Kellogg MBA Application

Applying for a Kellogg MBA has a lot to do with cultural fit. Of course, like any top business school, candidates must show excellent academic aptitude and career success; but Kellogg is equally interested in knowing you’ll be a collaborative classmate who works well with others. Check out our article, Kellogg MBA Admissions, for more insight into the admissions process–including tips for the infamous Kellogg video essay!

The latest application requirements set by the Kellogg MBA admissions office are described below.

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Here are the prompts for Kellogg’s most recent application:

The Behavioral Essay

  • Kellogg leaders are primed to tackle challenges everywhere, from the boardroom to their neighborhoods. Describe a specific professional experience where you had to make a difficult decision. Reflecting on this experience, identify the values that guided your decision-making process and how it impacted your leadership style. (Text box, 450 words)

The Personal Statement Essay

  • Intentionality is a key aspect of what makes our graduates successful Kellogg leaders. Help us understand your journey by articulating your motivations for pursuing an MBA, the specific goals you aim to achieve, and why you believe now is the right moment. Moreover, share why you feel Kellogg is best suited to serve as a catalyst for your career aspirations and what you will contribute to our community of lifelong learners during your time here. (Text box, 450 words)

Optional Video Essay

We’ve read your essays, we’ve read your resume — now we want you to bring all that to life in a video. Show us the person behind all those carefully crafted words. The video will be comprised of three questions, each designed to help you showcase your personality and share some of the experiences that brought you here today.

We find these videos to be a great opportunity for you to tell us more about your story, experiences and why Kellogg is the right place for you.

Here are some things to keep in mind as you prepare to complete this section:

  • Video essays are due 96 hours after the application deadline.
  • A video essay link will appear on your application status page after you submit your application and payment.
  • You will need an internet-connected computer with a webcam and microphone
  • The video should take about 20-25 minutes to complete, which includes time for setup.

After submitting your application and payment, you will be able to access the video essay through your application status page.

Here are some additional tips:

  • There are practice questions that you may complete as many times as you like to get comfortable with the format and technology. The practice questions and experience will simulate the actual video essay experience, so this is meant to be a useful tool to help you feel prepared.
  • We encourage you to practice so you are comfortable with the format once it is time to complete the official questions. You will not have an opportunity to re-do the answer to the official video essay questions.
  • You will have 20 seconds to think about the question and up to one minute to give your response.

You’ll complete video essays after you submit your application and payment. This is a great opportunity to tell us more about you and explain why Kellogg is the right place for you.

Source: Northwestern Kellogg MBA Application

Take a look at our Guide to Kellogg’s 2024-2025 Admissions Essays!

Video Resources on Kellogg Admissions

Kellogg MBA Admissions Interviews

Kellogg MBA admissions interviews are conducted by alumni, admissions officers, and, occasionally, students. Kellogg offers an open interview policy, meaning that every applicant is eligible to be interviewed without waiting for a selective invitation.

For more on Northwestern Kellogg’s MBA interview, check out our preparation guide.

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What Makes Kellogg Unique?

The Kellogg Global Hub: Located along the shores of Lake Michigan, the 415,000-square-foot building has a distinctive two-atrium design and features a variety of signature learning and convening spaces: Collaboration Plaza, Faculty Summit, White Auditorium, Flexible Classrooms and Galvin Family Design Wing and Conference Center. Hear more about the Global Hub in our video interview with Kate Smith, Kellogg’s Assistant Dean of Admissions and Financial Aid.

One Year MBA Program

MMM Program: An immersive dual-degree program; MMM graduates receive an MBA from Kellogg and an M.S. in Design Innovation from the Segal Design Institute at the McCormick School of Engineering and Applied Science.

Nearing Gender Parity in its Class Profile: Kellogg recently admitted its highest number of women into its full-time MBA cohort: 46% for the class of 2020.

Ready to Apply?

Insights from MBA application consultants are invaluable for applicants to programs like the Kellogg MBA at Northwestern University.

*All data retrieved from the Kellogg Business School MBA Program webpages, unless otherwise stated.

The Ultimate
MBA Admissions Checklist

Our free, comprehensive checklist covers everything you need to shop for an MBA admissions consultant.

Our free, comprehensive checklist covers everything you need to shop for an MBA admissions consultant.

Compare pricing across 35+ MBA admissions consulting firms

Learn why “success rates” are not to be trusted

Find the right service model for your needs

Prep for your consultation calls

Compare pricing across 35+ MBA admissions consulting firms

Learn why “success rates”
are not to be trusted

Find the right service model
for your needs

Prep for your consultation calls