Michigan Ross MBA Essays: Tips for 2024-2025

The 2023-2024 Ross MBA essays have been released, which means it’s time to start preparing! Most MBA programs will highly value the personal statement in your application. So don’t slack on it! Writing a unique essay that captures your individuality while responding to the prompt is a challenging task, but here at Menlo Coaching, we have the comprehensive guide to help you perfect it.

Ross is looking for students with a well-rounded background and lots of experience that can be translated into a succinct and compelling statement. One of the essential tips for an impactful essay is asking yourself why you chose to highlight a particular experience. Did it show significant professional development? Did it show how you overcame a personal struggle? Connecting your essay to the prompt, especially how it shows why you are pursuing an MBA, will make your essay stand out. No matter what the essay prompt is, these tips are broadly applicable.

At Menlo Coaching, we noticed that most MBA essays will fall into one of a number of categories: personal essays, career goals essays, behavioral essays, etc.. Read ahead for our expert guide on approaching these essays for the University of Michigan Ross School of Business.

Behavioral Essay: Ross Experiences in Action-Based Learning (REAL) 

At Michigan Ross, we believe the best way to learn is by doing. In our Full-Time MBA Program, you will put your skills and knowledge to the test in real-world situations with real stakes. 
How will this learning environment benefit you, and how do you plan to contribute to the action-based learning experience? (300 words) 

Personal Essay: How will you make an impact at Michigan Ross? 

Michigan Ross is proud to support a community of leaders and impact makers. As a future member of this community, we want to know more about who you are and what drives you. Please choose 1 of the following prompts to tell us more about what makes you stand out beyond your academic and work experience. List the prompt you are answering at the top of your response. (200 words) 

  • What makes you unique? 
  • Can you provide a specific example of how you’ve overcome a personal challenge? 
  • What makes you excited to get up each morning? 
  • Describe a time when you made a difference in your community or with an individual. 

Career Goals 

What is your short-term career goal, and how will Ross help you achieve it? (200 words) 

Optional Essay

Is there something in your resume or application that needs a brief explanation? Appropriate uses of this essay would be the explanation of an employment gap, academic outliers, choice of recommender, completion of supplemental coursework, etc. You may use bullet points where appropriate. (250 words) 

The Behavioral Essay

To make it simple: the behavioral essay is meant to show the team at Michigan Ross that you have developed some sort of leadership skills, what your values are as a leader, and how you are going to most benefit from their development programs. 

The admissions committee is looking for applicants that are self-reflective. Whether it’s through a setback you’ve experienced, or how you dealt with situations that have gone awry, the school is looking for students who are resilient and able to learn from their mistakes.

Do not overexaggerate (or underexaggerate!) the situations you decide to write about. Be honest about what happened; Ross is looking for genuine people to join their campus community, and they are less likely to admit an applicant who has overinflated their prior experiences. 

Last but not least, make sure to describe what you learned and how you implemented this in a subsequent situation. This is an expected element of the behavioral essay, even if it’s not directly written in the prompt. The school is looking for applicants who will act with humility, and have confidence without attitude. Prompts that deal with these topics can be daunting, especially when they require you to write about a weakness you have or a failure you’ve experienced.

The Personal Statement Essay

Like we touched on earlier, schools are looking for the right fit for their campus community, just as you are searching for the school that aligns best with your goals. In the personal essay, this is your chance to show the McCombs admission team the values that drive you both as a person and as a student. These values tell them what you prioritize, the moral code you live by, and, most importantly, who you are as a person.  

McCombs School of Business has created an environment dedicated to “thinking independently together.” The school is looking for applicants who are seeking to be challenged and are going to pursue their curiosities. One way these work in tandem is through the cohort group you are placed in upon entering the program; you will work with these students throughout the first year’s core curriculum, carefully designed to provide you with the most enriching experience possible.

In these essays, you can talk about almost anything; typically, applicants will write about relationships in their lives, or times when there was a hardship they had to overcome. Be warned, though: there are some topics to avoid, and we have outlined a few things to watch out for in this article

The Career Goals Essay

The career goals essay is the space to emphasize your post-MBA plans. MBA programs want to accept students who have concrete, achievable career plans and a roadmap to success. MBA programs want a glowing post-grad report that proves they produce successful graduates with many job prospects (and who will donate money in the future)! Ross also wants students to promote their program to friends, co-workers, and prospective applicants. The career goals Ross essay combines your hard statistics (ex: GMAT score) with your interpersonal skills (ex: recommendations) to formulate the case for getting an MBA.

Make sure to state your achievable short-term and long-term goals explicitly. Explain why an MBA would help you achieve these goals and how Ross is essential to your plan. Connecting the positive attributes from your personal essay to your career goals essay is critical to forming a well-rounded application. Ross students enter the consulting, technology, and financial service industries, so emphasize your findings in the essay to show you’re genuinely interested.

Optional Essay

Once you’ve completed your application, the optional Ross essay gives you an additional opportunity to provide the AdCom with any additional information or clarity that you feel would enhance your application.

One trap that MBA applicants fall into is using the additional space provided by this essay to write on a whole new topic. However, this is not always the best idea.

You should only make use of this essay if you what you write will provide context to an element of your application to improve your candidacy—you don’t want to jeopardize your chances by adding unnecessary noise to your application.

Conclusion

Overall, honesty and growth are the most important parts of a successful MBA application essay. In addition, applying the lessons you learned shows improvement in your interpersonal and professional skills, making you a more attractive candidate for MBA programs.

At Menlo Coaching, we are prepared to help you take the next step and perfect your essays. Seamlessly navigate the Ross MBA essay prompts with our expert MBA consulting guidance and personalized feedback.

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